Employment History
Employment History
Sep 2024 - Dec 2024
May 2023 - Sep 2023
Dec 2019 - Feb 2020 
Jul 2018 - Mar 2019 
Jul 2016 - Mar 2017
Jul 2025 - Sep 2025
Digital Advisor (Contract)
GPRA Audited and assessed current tools (WordPress, Mailchimp, Stripe, Xero, CRM), mapping active vs inactive features and identifying under-utilised capabilities. Developed business rules, process documentation, and delivered hands-on training to upskill staff and improve system self-sufficiency.Digital Product Owner (contract)
Bupa Led the discovery and planning for a $1M Digital Asset Management (DAM) platform rollout, including sourcing strategy and workflow documentation. Facilitated stakeholder workshops using Miro and Confluence to gather requirements, aligning four departments on platform goals. Identified $250K in potential cost savings by consolidating solutions as part of the vendor review process. Developed end-to-end […]
Sep 2023 - Apr 2024 
Senior Digital Producer (Contract)
Deakin Conducted a content audit, for the Deakin Research Faculty, using Adobe Analytics and Siteimprove to uncover usability and accessibility issues. Analysed user behaviour to improve navigation flows, leading to a consolidation of key landing pages and enhanced content structure. Worked closely with research stakeholders to align content and user experience strategies with institutional goals. […]
Senior Digital Producer (contract)
MYOB Managed the migration of support content from Confluence to Contentful, delivering clear specifications and stakeholder alignment across multiple teams. Designed scalable content models in Contentful and provided end-user training for smooth adoption. Coordinated the vendor-led implementation of Sesimi (DAM) with a $200K budget, delivering taxonomy, roles, and permissions setup—launched on time with improved creative […]
Mar 2020 - Apr 2023
Senior Digital Producer
Belong Reduced content model complexity in Contentful by 40%, improving publishing speed and system stability. Led the migration of support articles from Salesforce to Contentful to centralise knowledge management. Improved Belong’s Google review score from 1.6 to over 3 through a targeted UX adjustment informed by Hotjar. Responsible for CMS operations from a content production […] 
Digital Project Manager (Contract)
Cricket Australia Facilitated Community Cricket planning ceremonies across multiple departments using Confluence, to define seasonal readiness for the upcoming cricket calendar, successfully reducing the planning backlog from 150 to 25 core items.- Facilitated Community Cricket planning ceremonies across multiple departments using Confluence, to define seasonal readiness for the upcoming cricket calendar, successfully reducing the planning backlog from 150 to 25 core items.
Apr 2019 - Jul 2019
Digital Project Manager (contract)
RACV Led the rollout of a new Digital Asset Management System (Sesimi) using Microsoft Office for stakeholder communications and delivery tracking, to centralise and control digital asset usage across departments, launching the project on time and within a $100–$200K budget.- Led the rollout of a new Digital Asset Management System (Sesimi) using Microsoft Office for stakeholder communications and delivery tracking, to centralise and control digital asset usage across departments, launching the project on time and within a $100–$200K budget.
Senior Digital Producer
Momentum Energy (Melbourne) Support internal & external Technology and Applications providers with major project development Setup and manage the ongoing digital performance tracking, analysis and reporting across Momentum Digital including across a range of metrics and KPIs (e.g. Google Analytics) Providing weekly My Account usage reports via running SQL’s on various database(s) Managing content and […]- Support internal & external Technology and Applications providers with major project development
- Setup and manage the ongoing digital performance tracking, analysis and reporting across Momentum Digital including across a range of metrics and KPIs (e.g. Google Analytics)
- Providing weekly My Account usage reports via running SQL's on various database(s)
- Managing content and design changes via the CMS (including HTML, JS and css)
- Facilitate creation of user stories by refining the requirements with the different stakeholders (e.g. enhancements and bug fixes)
- Manage full UAT and regression testing after and before every major deployment
Jan 2016 - Jul 2018
Senior Digital Producer/ Product Owner
Newscorp (Melbourne) Producing and managing feature digital content and sales products across Herald Sun, Geelong Advertiser, Leader & Weekly Times. Maintaining and building (via WordPress VIP) various pages and editorial elements across the network. Working collaboratively with Marketing and Sales to generate integrated sales solutions for our clients (e.g. Windsor Smith, Flemington Racecourse, etc) Participating/managing […]- Producing and managing feature digital content and sales products across Herald Sun, Geelong Advertiser, Leader & Weekly Times.
- Maintaining and building (via Wordpress VIP) various pages and editorial elements across the network.
- Working collaboratively with Marketing and Sales to generate integrated sales solutions for our clients (e.g. Windsor Smith, Flemington Racecourse, etc)
- Participating/managing grooming & planning sessions within an Agile environment Producing and managing the launch of kidsnews.com.au
Product Owner (Maternity Leave Contract)
NewsCorp Manage and lead the integrated sales team (Agile) of Digital Producers, UX, UI, developers and testers Provide direction and technically feasible solutions to ensure maintainable and reusable deliverables. Managing grooming and team meetings to ensure projects are delivered on time and budget Work with internal stakeholders (editorial, Sales and Marketing) to support overall commercial […]- Manage and lead the integrated sales team (Agile) of Digital Producers, UX, UI, developers and testers
- Provide direction and technically feasible solutions to ensure maintainable and reusable deliverables.
- Managing grooming and team meetings to ensure projects are delivered on time and budget
- Work with internal stakeholders (editorial, Sales and Marketing) to support overall commercial and editorial strategies.
- Manage and maintain all Integrated Sales assets across Herald Sun, Weekly Times, Geelong Advertiser and Leader
Volunteer Experience
Mar 2012 – May 2013Design and produce all their marketing collateral Support their online presence
Marketing Assistant/ Graphic Designer (Pro-bono)
Aussie Hands We are committed to supporting children and adults who have been born with a hand difference or have an acquired hand injury. Design and produce all their marketing collateral Support their online presenceWe are committed to supporting children and adults who have been born with a hand difference or have an acquired hand injury.
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